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Monthly Archives: December 2009

Tuesday, December 29, 2009 3 Comments

2009 Wrap-Up

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Monday, December 21, 2009 1 Comment

Warm Blanket Award #5: Hallmark

img040 701107 Warm Blanket Award #5: Hallmark
img039 746029 Warm Blanket Award #5: Hallmark

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Monday, December 14, 2009 Leave a comment

"Feisty Mango." Amazon launches PayPhrase.

Slacker moms, rejoice! Amazon.com has created a brilliant shortcut for checkout on the Web. By creating a two or three-word PayPhrase unique to you, you can access your shipping and payment information in your Amazon.com account across the Web.

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Thursday, December 3, 2009 3 Comments

Why Didn’t I Think of That?

img038 792415 Why Didnt I Think of That?

After the lengthy blog posting I wrote back in August, I really thought I had examined all the compelling attributes of gift cards. Here’s an excerpt from that blog post:

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Kat Gordon

Founder,
Creative Director

I write not as a mom, but as a mom marketer. I blog about trends, myths, best practices, and observations from the frontlines of our mom-centric agency. Each month I give out "Warm Blanket" and "Wet Blanket" awards to campaigns that market masterfully to moms - or miss the mark entirely. You'll learn something here. I promise.

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