Friday, May 28, 2010 5 Comments The $2.1 trillion blind spot: a cautionary tale. Settle in, folks, for a good read. This is one for the record books. Read the full post >>
Friday, May 21, 2010 2 Comments The price is right. Or terribly wrong. Moms care about pricing. Not only because they are CFOs of their families, but because they are buying for lots of people. A $399 airfare to NY? Cool. But multiply that by 4 or 5 or 6 and… ouch. Read the full post >>
Tuesday, May 11, 2010 Leave a comment Meet Jane Nation Founder, Lisa Beatty Freud said it best. What do women want? The answer is quite simple: to be heard. Read the full post >>
Monday, May 3, 2010 2 Comments Are you choicing customers away? What do an overtired kindergartner and a time-pressed consumer have in common? Everything. Read the full post >>